Monday, April 9, 2012

Business Cards?


Many students are uncertain as to why business cards will be beneficial to them when it comes to job hunting and networking. I assume that most college students feel that business cards are meant to be distributed by savvy CEOs and aggressive attorneys, but not by them. This is simply not the case. Business cards are a marvelous way to market yourself to employers and may give you a competitive edge over your competition. For collegiate students, a business card should maintain the concept of professionalism and never be anything too over-the-top or extravagant. It should include, at the very least, details such as degree, majors, minors, and the chosen contact information that you would like to provide. It is also a great idea to create a Linkedin profile and insert a Linkedin profile link on your business cards alongside your basic contact information.

According to 6 Ways Your Business Card Can Still Pack a Big Punch, a fairly new and innovative company known as MOO, creates and sells business cards that are about the size of a stick of gum and have seen amazing growth in the previous years. The company was founded in 2004, and has since seen an annual growth rate of over 100%. Richard Moross, the CEO of MOO, states that even though many of today’s information is communicated via mobile devices, “there is still something important about real-world tokens, though. MOO’s mission is not just to transfer information, but to keep it.”  


Shayla Frinks
Career Educator

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